Being able to communicate the outcomes of data analysis is potentially more important than being able to carry out the analysis itself. As data becomes increasingly used within organisations, there is a growing need to be able to communicate the outcomes of the analysis, so that none-data specialists can fully understand the data being studied. In doing so, data visualization is a powerful, effective and informative communication aid.
Description: The assignment is given as two tasks. Each task is to be answered individually, unless multiple components have been given. Task 1 has been designed to check your understanding of Data Visualisation methodologies for critical analysis, through a real-world mini–Data Visualisation investigation. All of which will be conducted using Tableau.
Task 2 is designed to give you the opportunity to demonstrate your Data Visualisation reporting skills, comprehensively written in an easily understandable manner, based upon your Data investigation.
A clear, concise analysis for all Tasks are to be given within the submission, complimented with screenshot evidence of all processes and results. You are to submit a single Word document for all tasks. Your student ID number must be clearly defined upon the uploaded file. All of the data visualisations will be conducted using Tableau.
Assignment Brief
As part of the formal assessment for the program you are required to submit a Data Visualisation and Interpretation assignment. Please refer to your Student Handbook for full details of the program assessment scheme and general information on preparing and submitting assignments.
Learning Outcomes:
| Coursework | |
| Evaluate various methods of data visualisation in terms of presenting data within contexts and its associated effectiveness. LO 1 | X |
| Apply appropriate data visualisation techniques to visually represent a complex dataset. LO 2 | X |
| Apply appropriate ‘story telling’ approaches to supplement visual Media. LO 3 | X |
| Reflective Practitioner: Undertake critical analysis and reach reasoned and evidenced decisions, contribute problem-solving skills to find and innovate in solutions. LO 4 | X |
All learning outcomes must be met to pass the module.
Guidance
Your assignment should include: a title page containing your student number, the module name, the submission deadline and the exact word count of your submitted document; the appendices if relevant; and a reference list in AU Harvard system(s). You should address all the elements of the assignment task listed below. Please note that tutors will use the assessment criteria set out below in assessing your work.
You must not include your name in your submission because Arden University operates anonymous marking, which means that markers should not be aware of the identity of the student. However, please do not forget to include your STU number.
Maximum word count: 3,000 words equivalent (see tasks for further guidance)
Please refer to the full word count policy which can be found in the Student Policies section here: Arden University | Regulatory Framework
Please note the following: Students are required to indicate the exact word count on the title page of the assessment.
The word count includes everything in the main body of the assessment (including in text citations and references). The word count excludes numerical data in tables, figures, diagrams, footnotes, reference list and appendices. ALL other printed words ARE included in the word count.
Please note that exceeding the word count by over 10% will result in a 10-percentage point deduction.
Assignment Task
Task 1 – Data Visualisation in Tableau Detail Task 1
You have recently secured a position as an Junior data analyst at a Marine Biology research facility. The chief analyst has asked you to build and complete appropriate visualisations on the health of the King Crab populations within the seas surrounding Alaska. In doing so, the research facility can use your investigation to present to the states government officials the health of the King Crab population within the aforementioned geographical area, for Males (M), Female (F) and Infants (I) based upon differing variables.
Before the analysis can be conducted, ensure that all pre-processing has been undertaken on the data set and the data set is fully understood through initial descriptive statistics. For the main body of the analysis, you are to choose the most appropriate comparative visualisation charts, based upon the data. In doing so, this will allow visual insight into the overall analysis and appropriate meaningful solutions. The full investigation is to be conducted in Tableau.
(40 Total marks) (LO’s: 2 & 3)
(800 Word equivalent for analysis)
Task 2 – Data Visualisation report Detail task 2
Based upon the completed data investigation in Task 1, you will now give a written and visually comprehensive report, through appropriate storytelling that can be easily understood by the government officials concerning the health of the King Crab population. Contained within, you will include full justification for your chosen visualisations, in addition to your motivation, investigations processes, results and conclusions.
(60 Total marks)
(LO’s: 1 & 4)
(2200 Words)
A clear, concise analysis for all Tasks are to be given within the submission, complimented with screenshot evidence of all processes and results. You are to submit a single Word document for all tasks. Your student ID number must be clearly defined upon the uploaded file. All of the data visualisations will be conducted using Tableau.
Formative Feedback
You are encouraged to submit your assignment for feedback once and it is 30% of your entire submission. You, the student, are to choose 30%, not the tutor. The last day for guaranteed feedback hand in is Monday of week 9 at 23:58. No formative feedback will be given after the time specified above for blended learning.
The Feedback is designed to help you develop areas of your work, encouraging academic skills and independent learning.
If you are a Distance Learning student, then you are encouraged to send 30% of your assignment for feedback by email to your tutor, no later than two weeks before your final submission date. Dates will be given to you by your tutor on a module-by-module basis.
Formative feedback will not be given to work submitted after the above date or the date specified by your tutor – if a blended learning student
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Referencing Guidance
You MUST underpin your analysis and evaluation of the key issues with appropriate and wide ranging academic research and ensure this is referenced using the AU Harvard system.